John Rossman: AI & Digital Transformation Keynote Speaker

Bio

Your leadership, culture, strategy and tactics need a playbook tailored to the mission –> compete and win in the digital era. You need a keynote speaker who is a proven operator, advisor and author who sets strategy and implements these concepts, not just talks about them. Your need energy and authentic credibility. Your audience will be taking notes and eager to move these ideas forward.

John Rossman is a business strategist, operator and expert on digital transformation, leadership and business reinvention. He has consulted with many great brands including Novartis, Fidelity Investments, Microsoft, Walmart, and Nordstrom. He served as senior innovation advisor at T-Mobile and senior technology advisor to the Gates Foundation. He is the founder of Rossman Partners, a management advisory team helping clients compete and win in the digital era. He is an operator and builder whose love is diving into business problems and customer needs designing solutions and business models.

He is a former Amazon executive responsible for launching the Amazon marketplace business in 2002. Following Amazon, John was a managing director at an international restructuring and turnaround firm for twelve years and started Rossman Partners in 2017 to guide his clients in competing and winning in the digital era.

Keynote Topics

Keynote #1 : From Winning to Winning Big in the AI Era

Boeing had ambition. So did Nike, Starbucks, and Intel. All category leaders. All struggling to transform and recapture their differentiation in an era when AI is redrawing every competitive boundary. The problem isn’t lack of vision—it’s what happens when ambition runs into the brutal realities of protecting what you’ve already won while AI accelerates the pace of disruption.

John Rossman reveals the four forces that kill even the best companies navigating AI transformation: loss aversion, short-termism, incrementalism, and corporate decay. Then he delivers the playbook for winning big in the AI era—the systematic approach to becoming both world-class operator and AI-powered transformation machine. Ambition gets you in the game. This playbook wins it.

Keynote #2 : Customer Obsession — The Amazon Way

Every company has values — do they really make a difference? Amazon has Leadership Principles—the performance standards defining how decisions get made at every level. John Rossman reveals starts with customer obsession and weaves his way through the Amazon’s other principles—ownership, bias for action, frugality, dive deep and of course, deliver results —turning culture into competitive advantage. This isn’t about importing Amazon’s principles. It’s about building the system that makes yours actually work. Based on his bestseller The Amazon Way.

Keynote #3 : Healthcare Transformation — the Amazon Way

Healthcare is nearly 20% of US GDP—and nobody’s happy with it. Not patients, not providers, not payers, not employers. The reason? Most healthcare leaders are optimizing yesterday’s model when the industry requires complete reinvention.

Here’s the real problem: it’s not that leaders don’t see the need for healthcare transformation. It’s that they don’t have a framework for making the high-stakes decisions that reinvention requires. Should you bet on AI-enabled diagnostics or physician augmentation? Vertical integration or strategic partnerships? Value-based care transformation or fee-for-service optimization? These aren’t incremental choices—they are high-stakes decisions where getting it wrong means falling irreversibly behind.
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Call or text Neal at (720) 498 -3275 or email neal@infinitespeakers.com to schedule a pre booking call with John or book him today for your upcoming event